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Teneriffe & Toowoomba

Servicing South East QLD

1800 CLOUD 0

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Cloud Real Estate Auction campaigns start from $3000 and are an effective way to determine the market price of a unique property such as a lifestyle property / horse property / equestrian property / cattle property or business real property.


A Real Estate Appraisal on these types of properties is more often than not just a guess by the agent at what the seller would like multiplied by a figure just large enough to “win” the listing. The figure the seller would like – nothing more than an ambit claim – perhaps based on capital rises they have seen in the areas they would have / should have bought in.


Both the Real Estate Agent and the Seller have forgotten one important thing. Neither of them are buying the property.


Auctions in Brisbane and to a larger extent in regional and rural Queensland have failed in the past largely due to two factors:

1. The Real Estate Agent has little or no experience with selling at Auction (at least not Real Estate Auctions)

2. Traditional Marketing requires a broad brush approach where you pay for everyone to see your advertisement, whether it is a potential buyer or a potential listing for the agent or just a couple on holidays looking at local properties over a cup of coffee at a cafe. Whereas new marketing methods such as targeted advertising require a computer programmer.


At Cloud Real Estate we have a unique team, a licensee with decades of experience in Sydney Auction market and a business partner with a corporate computing background. Together we have taken on some hot property and hit suburb records in record time. We have also listed some very challenging long term listings and helped sellers to finally move on.


Selling by Auction can be very effective in achieving record auction results in record time. Take a look at the Auction Results of 8 Andrews Clarke Rd Whiteside QLD 4503 sold for $1.2625M in 12 hours a new suburb record for residential real estate.

Selling by Auction can also be effective for long term listings, like high priced lifestyle properties. Properties that have become stagnant due to length of time on market. If we cannot achieve a sale we will have a better understanding of what the market is willing to pay at any given time.

Cloud, New Agents with New Ideas


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